MTOUCHE NAMED AS ONE OF WORLD’S BEST START-UPS

Global business and technology magazine Business 2.0 lists mTouche in its
annual roll of World’s Best Business Ideas

mTouche is in the process of launching the program called CelebMania.

Press Release:

KUALA LUMPUR, 2 August 2007 – Pegged as one of the world’s hottest start-ups, outside of the U.S. of America by Business 2.O, MESDAQ-listed mTouche Technology Berhad (“mTouche”) is one of 31 non-U.S. technology-based companies and the only company thus far from Malaysia picked by the US-based magazine in its annual profile of the best business ideas in the world.

mTouche captured a lot of buzz especially after it launched M-Bit Network, the world’s first peer-to-peer (P2P) search and file super-distribution network – which allows users to download and share large amounts of content, Napster-style, over mobile networks.

Business 2.0 is published by The Time Inc. Business & Finance network, a leading source for world-wide business news and information.

Eugene Goh

Eugene Goh, CEO of mTouche expressed, “We are honored and delighted at this feat - to be recognized amongst some of the most innovative and dynamic companies from all over the world. It seems that mTouche’s mantra of always being on the look-out for the latest, most ground-breaking technologies to absorb into our business is well appreciated; and we are truly grateful to this.”

mTouche’s launch of M-Bit Network, the world’s first peer-to-peer (P2P) search and file super-distribution network via its subsidiary mBit Pte Ltd earlier in April, has put mTouche under the spot-light for their valiant launch into 4th Generation (4G) mobile market for the extremely sophisticated and matured mobile communities such as in Japan and Korea.

M-Bit Network lauded as the first of its kind in the world because it allows the sharing of content files (a capability known as peer-to-peer or P2P technology), between mobile phones via transmission over wireless mobile networks; whereas right until now P2P technology has been limited to the sharing of content files stored in computers over fixed wired networks.

Other companies amongst the Best Business Ideas in the World include Joost, a UK-based company offering peer-to-peer Internet tube with broadcast TV quality; Bezurk, based in Singapore that provides a travel search engine for Asia which delivers best prices for flights, hotels and cars; and a Slovakian company, Myubo, which allows videos to be uploaded and watched via cell phones.

About mTouche Technology Berhad

mTouche Technology Berhad is involved in the provision of mobile short messaging technologies such as mTouche Intelligent Short Messaging Platform and mTouche Content Provisioning Platform. It is a forerunner and leader with expertise in mobile messaging technologies and interactive media applications (which includes television, radio and press) in South-East Asia with operations in Malaysia, Singapore, Indonesia, Thailand, Australia, Hong Kong, Vietnam, India and China.

About Business 2.0

BUSINESS 2.0 magazine, uncovers emerging business opportunities and explores the new ways smart companies—and the people who lead them—are using strategy, technology, and innovation to succeed. The magazine is published by the Time Inc. Business & Finance Network, a division of Time Warner Inc., the world's largest media company.

For further queries:

Jade Lo
Sirius PR Sdn Bhd
Tel: 03-7805 2700
jade.lo@siriuspr.com.my

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